The TV Listings channel provides advertisers with the power of television, and the reach, frequency, flexibility, and cost-efficiency that other media can't match.
Viewers of all ages, income, and geographical demographics rely on this 'information destination' while simultaneously consuming the ads featured on the channel.
Geographical Targeting:
Advertise in as many, or as few, geographical areas as you like. TV
Listings also gives advertisers the flexibility to pinpoint
the specific markets and areas they want to be featured in.
Feature your ads ‘hyper-locally’, or choose to reach TV Listings’ over 3 million households in Ontario, New Brunswick, and Newfoundland alone.
Advertising on TV listings can also be easily purchased nationally in co-operation with other cable providers (excluding Quebec).
Potential Reach:
Viewers in 2.8 million cabled households in Ontario rely on the channel
for listings information. Over 5 million nationally.
Frequency:
Clients’ commercials run a minimum of once per hour, 24 hours
per day, 7-days per week. From a frequency standpoint, TV
Listings advertisers are featured each and every hour, 24 hours per
day, 7 days of the week, for a minimum frequency of 168 commercials
per week. In addition if the wheel is not sold out you will run more
at no extra charge!
Affordability:
Full-motion, 30-second commercials run in 1.3 million cabled households
in the Metropolitan Toronto for less than $20 per spot.